Walmart's "adaptive retail" strategy
Source: Adweek
Walmart's broader "adaptive retail" strategy is aimed at incorporating technology into the customer experience.
"A standard search bar is no longer the fastest path to purchase" Walmart chief technology officer and chief development officer Suresh Kumar said in a statement. "Being people-led means we start with the human need, and often, a combination of technologies like AI, gen AI, augmented reality, and immersive commerce is key to the solution. Our customers guide us, and with these platforms, we're ready for whatever they need."
https://www.adweek.com/commerce/walmart-gen-ai-and-augmented-reality-shopping/